Social Media Marketing
Social media (or inbound marketing) through sites such as Twitter, Facebook, Linkedin is one of the most cost effective forms of lead generation. But which channel is right for your business? As social media strategists we can help you make sense of it all, and get you into the conversation. From simple blog updates to complete management of your online presence, we will have the right social media package for you.
Blog Writing
Every business should have a blog! Most businesses recognise this but are too busy running the business to sit down and start writing about it. Whether you want a blog setting up and kept up to date, or you bolt it on to one of our social media packages, we’re here to help.
Article Marketing - Online & Print
An invaluable tool in any social media strategy, online article marketing is keyword rich, and SEO content that plays a major role in boosting your website in the Google rankings. Not written as a sales tool but more as a helpful insight into an area of your industry.
We also write offline articles that appear in national business magazines, gaining you even more coverage, promoting you as an expert in your field and reinforcing credibility of you and your brand.
Copywriting
Marketing literature, direct mail, newsletters – the list is endless. If it includes words, include us! We’re passionate about getting your message across and making an impact, leaving the reader wanting to know more. A strong ‘call-to-action’ can be a powerful tool.
Web Copywriting
You’ve gone to a lot of trouble and no doubt expense to attract your target market to your website – don’t lose them now. Lively, engaging copy that’s keyword rich and search engine optimised, that’s clear and to the point is what’s needed. We put words to work.
Appointment Making
It’s harder and harder to get past the ‘gate-keeper’ and through to the decision maker, and it’s not going to get any easier. Here’s where we’re different. Throw all the old techniques out of the window and start talking in a language that the buyer understands. Creative Cold Calling starts the conversation and gets you through the door. How it ends is up to you.
Lead Generation
Getting clarification of the decision makers name, finding out the best way to introduce your product or service and gathering all the relevant information for you to take it to the next level.
Market Research
Looking to launch a new product to market? Want to know why your customers buy from you, or more importantly why they don’t? Market research can provide invaluable data that allows you to understand your target audience and buyers needs.
Data Cleansing
How up to date is your customer database? There have been many changes across every industry in recent times, sending out an e-shot to out of date contacts can be a costly mistake. A full or half day of data cleansing activity could you save a heap of time and money.
Bespoke Sales Training
Today’s buyer is more information rich than ever before; they are no longer reliant on you to tell them all about your business. The way they buy has also changed dramatically. Have you and your sales team changed how you sell? Are you speaking the language that the buyer understands and relates to? A full or half day interactive training, learning the Creative Cold Calling techniques will make a huge difference to the outcome of every single call.